What will you experience at the NEC Showcase?

This is not a trade show, there are no individual vendor stands. Instead we ask the leading solutions providers in the industry to collaborate to create fully integrated end-to-end solutions within real-life scenarios to educate and inspire.

Most businesses have made some investment in displays or projection. The Showcase aims to show how this market is maturing and how new technology can help with customer engagement, collaboration, audience analysis and creating a more relevant and personal experience.

Nine interactive zones introduce you to the latest technology across a number of vertical markets – tailored solutions which address the specific needs of users for a personal experience.

RETAIL – a personalised shopping experience

High visibility 'context aware' and interactive solutions bridge the communication gap between the visitor and the Brand, maximising the accuracy of delivered content and providing vital information on customer activity, enabling planners to optimise the effectiveness of signage in the retail space. Sensor based interactive signage with touch and gesture operation and biometric measurement techniques enable accurate audience analysis for high impact intelligent content helping to increase dwell time and deliver a personalised shopping experience. Videowall solutions offer virtually unlimited creativity and scalability to treat your audience to a visual experience, attracting attention with larger than life catwalk shows or unusual shaped canvases to display dynamic content. 4K resolution future proofs the signage estate to deliver stunning clarity as more 4K content arrives.

Find these solutions in the Retail Zone at the NEC Showcase, in collaboration with:

DIGITAL OUT OF HOME – creative, attention-grabbing visual experiences

Outdoor media is becoming increasingly more dynamic as media owners embrace digital technology to attract an audience for its advertising clients. Interactivity improves audience engagement creating a more positive user experience and audience analysis is a key factor in its success. Indoor and outdoor LED modules enable walls of intensely bright images for the brightest environments and long distance viewing. For large venues and creative attention-grabbing solutions, techniques including projection mapping and edge blending enable large images to be projected onto a variety of canvases, only limited by your imagination.

Find these solutions in the DooH Zone at the NEC Showcase, in collaboration with:

TRANSPORT – enhancing the passenger experience

Way-finding signage and Flight Information Displays assist passengers to pass swiftly through security to dwell longer amongst the retail temptations in the departure lounge. NFC and RFiD technology offer huge potential in the airport environment helping to improve security by tracking passengers as they pass through the airport and offering opportunities to engage with passengers for a more personalised experience. Mission critical control room solutions ensure baggage arrives at the right place at the right time. Ruggedized housings protect signage in outdoor and harsh dust filled environments.

Find these solutions in the Transport Zone at the NEC Showcase, in collaboration with:

ENTERTAINMENT & LEISURE – experiential escapism to a virtual world

Your audience is looking to escape the real world, choosing to spend his leisure time in seeking new exciting experiences. Interactive applications using touch, gesture, audio and NFC increase engagement and dwell time whilst you learn more about his preferences. Sensor technology and audience analysis makes the experience even more relevant and intuitive offering a uniquely personal experience. Immersive displays and experiential 3D projection solutions transport your audience to a world of virtual reality.

Find these solutions in the Entertainment & Leisure Zone at the NEC Showcase, in collaboration with:

EDUCATION – experience learning through active participation

Educators recognise that motivating students requires a radical change in approach with a greater focus on group active learning rather than a teacher-lead didactic approach. Complementing the trend toward tablet based classroom solutions, DisplayNote collaborative software provides the essential link by enabling any connected device to share their screen, annotations and drawings, helping to improve teacher / pupil engagement and empower students to actively participate. Informal, adaptable, interactive learning spaces using touch screens allow students to collaborate in an environment which works for them, to stimulate ideas, create communities and embrace inclusivity. Linking the college campus through digital signage offers proven efficiencies, communicating vital information to students, staff and visitors whilst demonstrating state of the art technologies to attract the highest calibre students.

Find these solutions in the Education Zone at the NEC Showcase, in collaboration with:

MEDIA – experience accurate colour management

Digitise the colour managed workflow from image creation through to output, retouching the image using the NEC SpectraView® professional calibrated display guaranteeing the highest standard of colour replication. New 4K displays offering an impressive 3,840 x 2,160 ultra-high definition resolution deliver stunning clarity of image, perfecting the intimate granular details for applications in design, photography and broadcasting. Videowall solutions with HD-SDI interface deliver the performance and reliability required in critical broadcast applications with displays to monitor programmes prior to and during broadcast. VUKUNET software solutions for media booking, campaign management and reporting open additional revenue streams to owners of a networked screen estate and greater reach for advertisers to access audiences.

Find these solutions in the Media Zone at the NEC Showcase, in collaboration with:

EMERGENCY SERVICES – performance for mission critical experiences

Control room solutions with dedicated control room software, CCTV integration and ergonomic desking solutions put the operator at the centre of operations with full, easy access to critical data for blue light, security, telecoms, defence, data centre, transport, utility and manufacturing applications. Simulation technology provides an immersive experience for training purposes.

Find these solutions in the Emergency Services Zone at the NEC Showcase, in collaboration with:

CORPORATE COMMUNICATIONS – intuitive solutions to enhance the workplace experience

New remote conferencing, collaboration and digital presentation tools help to maximise meeting room spaces, increasing productivity to assist corporations in maintaining a competitive edge in today’s marketplace. Unified communications help to enhance the workplace experience whilst modern ergonomic desking and sensor technology make the experience more comfortable, relevant and intuitive. Videowall solutions offer broad scope for creativity as corporations seek to make a lasting impression as visitors enter reception areas, whilst digital signage helps enhance the visitor experience with way-finding and room management solutions.

Find these solutions in the Corporate Communications Zone at the NEC Showcase, in collaboration with:

NEC INNOVATIONS – experience new technology development from NEC

With over 27 years’ experience manufacturing commercial displays we know a thing or two about digital media. The launch of the new Android player completes our range of OPS slot in PC's so as signage becomes more interactive and personal we have the right solution for any installation. 4K is a theme running throughout all the vertical zones and we showcase our 4K capable projectors, desktops and new 84 and 98” Public Displays. A whole new range of videowall products including a new 55” ultra-narrow display presents a unique NEC feature of syncing images for unbeatable, dynamic video playback.

Find these solutions in the NEC Innovations Zone at the NEC Showcase, in collaboration with: